Pregnancy ultrasound (after first trimester) in Madison, WI costs $286 to $1,106. Here's every hospital's price.
4 hospitals in the Madison, WI metro area publish a cash price for pregnancy ultrasound (after first trimester) (CPT 76805). We read their files every month so you don't have to.
Across the Madison, WI metro area, 4 hospitals list a cash price for pregnancy ultrasound (after first trimester) (CPT 76805). The lowest is $286 at Aspirus Divine Savior Hospital, the median is $735 and the highest is $1,106 at Ssm Health St Mary's Hospital - Madison. The most expensive hospital lists 3.9 times the cheapest for the same code.
The Madison, WI median of $735 is 53% above the national median of $480 across 1308 US hospitals with a cash price for this code.
4 of these hospitals also publish the rates they negotiated with insurers, from $44 to $1,681. With insurance you pay a share of the negotiated rate, which is sometimes higher than the cash price; you may ask for the cash price instead.
The files behind these prices are dated between January 2026 and April 2026. 4 other hospitals in the metro area have no readable price for this code: some publish no file, some block automated reading, some leave the code out. They are listed below so you can call them.
Sorted by cash price
Hospital facility fee onlyPortage · 34 mi · File Apr 2026
Madison · 10 mi · File Jan 2026
Madison · 9 mi · File Apr 2026
Madison · 10 mi · File Apr 2026
What's in the price
The hospital facility fee for CPT 76805. The doctor, anesthesia and lab work usually bill separately.
Cash vs. insured
Cash is what you pay without insurance. With insurance you pay a share of the negotiated rate, which can be higher than cash. You may ask for the cash price.
What to say on the phone
"I'd like the self-pay price for CPT 76805, in writing, and whether it covers facility, physician and anesthesia."
About pregnancy ultrasound (after first trimester)
CPT 76805 is the standard anatomy ultrasound in pregnancy, usually done at 18 to 22 weeks. It checks the baby's organs, growth, placenta and amniotic fluid. It takes 30 to 45 minutes and is part of routine prenatal care.
What the price covers
The hospital's price is the technical fee for the machine, the sonographer and the room. The reading by a radiologist or maternal-fetal medicine specialist is billed separately. First-trimester ultrasounds (76801) and follow-up growth scans (76816) are different codes with different prices.
How this fits with a global maternity price
If your delivery is billed as a global package (59400 or 59510), routine prenatal visits are included but ultrasounds usually are not. Ask the practice which scans are inside the package and which are billed separately.
Why prices vary
The spread between hospitals is several times for the same scan. Obstetric practices with their own ultrasound equipment, and hospital-owned outpatient centers, are usually cheaper than the hospital's main imaging department.
Questions to ask
- What is the self-pay price for 76805, and does it include the specialist reading?
- Is the anatomy scan included in my maternity package?
- Can the scan be done at the practice or an outpatient site for less?
Hospitals in Madison, WI without a price for this procedure
Listed so you know who to call. The reason is what we found on their website.
- Columbus Community HospitalNo website on record
- Stoughton HospitalNo website on record
- The Monroe ClinicFile found, not read yet
- Upland Hills HealthNo website on record